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Visual Merchandiser

Visual Merchandiser

Job Description

Visual merchandisers develop floor plans and three-dimensional presentations of goods and services in order to maximise sales. These include window areas, interior point-of-sale displays and special promotions. They also promote services such as travel and particular events such as 'home shows'.

Duties and Tasks

Visual merchandisers may perform the following tasks:

  • communicate with managers of department stores to work out the floor layout and display points, as well as how and what items are to be displayed
  • design window or internal displays based on a theme, style or trend of advertising
  • obtain props and accessories for constructing displays
  • make and paint props and signs
  • dress mannequins and use appropriate lighting to display merchandise for the best presentation possible
  • arrange ticketing and signage
  • take down displays after promotion

Personal Requirements

  • enjoy creative and artistic activities
  • creative and artistic aptitude
  • good hand-eye coordination
  • good colour sense
  • good drawing and design abilities
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